Flexibility can sometimes be seen as a virtue, but when it comes to leading as a fractional executive, a consistent, proven process is one of the most valuable assets you can have. It’s tempting to bend your process to accommodate every exception, every unique request from a client, or every market shift, but that can often backfire. Instead, a powerful, well-defined process can help you stay focused, deliver predictable results, and build your reputation as a leader who gets things done.
In this article, we’ll dive into why maintaining a strong, unyielding process is essential to your success as a fractional executive and how changing your process for every exception can negatively affect your work.
At its core, a fractional executive process is a structured, repeatable series of steps or frameworks you use to tackle business challenges. Whether you're helping a company scale, manage a turnaround, or optimize operations, this process serves as your roadmap. It encompasses everything from goal setting and strategy formulation to execution and performance tracking.
A well-developed process is based on experience and best practices. Over time, fractional executives develop a formula for success that is effective across different industries, companies, and scenarios. This process is not meant to be flexible for every minor exception—it is a blueprint for consistent success.
Consistency is the cornerstone of effective leadership. When clients hire you as a fractional executive, they’re not just hiring you for your expertise—they’re hiring you for predictable results. A consistent process ensures that you deliver results regardless of the industry or the specific challenges the company faces. Here’s why consistency matters:
While some degree of flexibility can be useful in leadership roles, there are clear risks when you constantly alter your process to accommodate exceptions. Here are some of the most significant downsides:
If you’re constantly modifying your approach, you may find yourself stepping outside of your area of expertise. A process is developed because it works, and it’s based on years of accumulated knowledge and experience. When you change your process for every exception, you risk diluting that expertise. Instead of sticking to the proven methods that deliver results, you might start improvising, which can lead to mistakes and suboptimal outcomes.
A good process is not just a way of working—it’s a promise. It’s a promise to your clients that you will deliver consistent, predictable results. If you alter your process for every new exception, you lose that predictability. Clients won’t know what to expect from you, and that can damage your reputation as a dependable leader.
When you start changing your process to accommodate exceptions, you can lose control of your projects. Instead of leading with confidence and experience, you might find yourself reacting to every unique client request, which puts you in a reactive mode rather than a proactive one. This can lead to scope creep, inefficiency, and ultimately, poor results.
Constantly modifying your process adds stress to your work. As a fractional executive, your role is already demanding. Each time you change your approach to accommodate an exception, you add complexity to your work. Over time, this can lead to burnout, as you’ll be constantly adjusting, reworking strategies, and dealing with unanticipated challenges.
Let’s take a look at how a consistent process works in practice. Imagine you are a fractional COO hired to help a company scale its operations. You have a tried-and-tested process for analyzing operational bottlenecks, implementing lean practices, and optimizing workflows. After working with a few departments, you’ve identified the key issues and begun implementing your strategies.
Now, imagine that the CEO comes to you with a new problem that doesn’t quite fit within your existing framework. The temptation might be to shift your process to address this one-off issue. However, by doing so, you may deviate from the original goal of scaling operations efficiently. Instead of shifting your entire process, you stick to your proven method and explain to the CEO that this exception can be handled within the broader strategy. You remain focused on delivering the results they hired you for, and as a result, the company scales efficiently without getting sidetracked by distractions.
While it's important to stick to your process, you can still acknowledge and handle exceptions without overhauling your approach. Here’s how:
As a fractional executive, your process is one of your most valuable assets. It’s the system that enables you to deliver consistent results, build trust with clients, and scale your services effectively. While exceptions will inevitably arise, constantly changing your process to accommodate them can dilute your expertise, slow you down, and reduce predictability.
By sticking to a proven, powerful process, you position yourself as a leader who can deliver results, even in the face of unique challenges. So, the next time you're tempted to bend your process for an exception, remember the power of consistency—and the dangers of constant change.